Superstar listing, repositioning To become a leader in hand tools: Superstars have been at the forefront of the industry in terms of financial strength and R&D level through years of foreign trade accumulation. Last year’s successful listing made it possible for superstars to aggressively deploy their companies strategically in accordance with their understanding of the market. Their primary task was to quickly establish mature channels. “Fine-shop+Hardware Store†as an independent channel of superstars has far-reaching significance. . Through some measures, superstars are likely to quickly become the leader in China's local high-end tool brands.
Deli supermarket chain channel strategy to promote change: effective new channel strategy, both forced by the market, but also have the ability to actively find the meaning of effective positioning determines that it is in a very fierce competitive environment, companies must develop in the mode Innovation, so effectively thought of entering the third and fourth tier cities and rural areas, through the enrichment of product lines to achieve the transformation of the channel - to achieve 5,000 effective supermarket chain, such channels have been formed, effective advantages will exist for many years.
An Tuo from manufacturing to brand operation: An Tuo brand is widely known by the industry, that is, this year's event. As an extension of the Taiwanese company, An Tuo, the production capacity and quality control in the sleeve are the highest in China. The main reason for the brand operation in the domestic market is the market. However, Antuo has high-quality product quality control systems and research and development capabilities. The core issues have been solved for brand operations. However, they still face the problem of insufficient product lines and a lack of mature sales teams. In order to quickly grow to domestic high-end Brands must also solve a series of problems.
Jerger insists on innovation to seek differentiation: JJ’s corporate advantages have not yet been fully translated into competitive advantages in the market. JJ’s understanding of the domestic market and the firm’s adherence to the R&D and innovation path are market-oriented. The obvious advantage of Jiejie's advantage is the advantage of innovation, which is also outstanding in China. However, monotonous marketing methods in previous years led to the slow development of Jiejie. JJ Jie began to define himself as a tool system problem solving expert, using his own R&D advantages to provide customers with systematic solutions and find their own future development support points, which is worthy of recognition.
Rui Qi want to continue listing storms: Chinese power tools, local brands so far no one dare to stand up and say that he is the first brand, Rui Qi objectively have the advantage of becoming the first local brand. The Wu family hopes to become a leader in the field of power tools through the market, and this desire is extremely strong. However, it has not yet been listed, but it has brought a lot of gossip, which will certainly bring a lot of public relations issues to Rui Qi. If Ruiqi is successfully listed, it will soon open up the gap with other domestic brands and move toward the high end.
Stanley Capital operates and builds aircraft carrier with Black & Decker: As a model of foreign tool brands operating successfully in China, Stanley unexpectedly merged with the world-class brand of power tool, Black & Decker. This capital operation brought endless imagination to the world's tool industry. The advantages of consolidation are self-evident, and the advantages of product lines and channels are obvious. Stanley's measures to invest in building factories in China and to enter the auto industry are bright. Stanley and Starda's game, Stanley has begun to occupy some of the advantages.
All of the above listed companies are more powerful and they are all seeking breakthroughs. Among them, the listing of superstars is particularly eye-catching, because they directly go through the transition to the foreign trade model and can be described as gorgeous. The development of China's hardware and tools enterprises must have a big move to be clear. Otherwise, the series of problems brought about by the inconsistency of differences will delay the upgrading of the industry. The appearance of giants is inevitable, and it is in line with the laws of the market economy and the characteristics of industrial development. In 2011, we can already see some of the clues. We must wait to see the outcome. The pattern of China’s tool competition within five years will surely be clear. We will wait and see.
Deli supermarket chain channel strategy to promote change: effective new channel strategy, both forced by the market, but also have the ability to actively find the meaning of effective positioning determines that it is in a very fierce competitive environment, companies must develop in the mode Innovation, so effectively thought of entering the third and fourth tier cities and rural areas, through the enrichment of product lines to achieve the transformation of the channel - to achieve 5,000 effective supermarket chain, such channels have been formed, effective advantages will exist for many years.
An Tuo from manufacturing to brand operation: An Tuo brand is widely known by the industry, that is, this year's event. As an extension of the Taiwanese company, An Tuo, the production capacity and quality control in the sleeve are the highest in China. The main reason for the brand operation in the domestic market is the market. However, Antuo has high-quality product quality control systems and research and development capabilities. The core issues have been solved for brand operations. However, they still face the problem of insufficient product lines and a lack of mature sales teams. In order to quickly grow to domestic high-end Brands must also solve a series of problems.
Jerger insists on innovation to seek differentiation: JJ’s corporate advantages have not yet been fully translated into competitive advantages in the market. JJ’s understanding of the domestic market and the firm’s adherence to the R&D and innovation path are market-oriented. The obvious advantage of Jiejie's advantage is the advantage of innovation, which is also outstanding in China. However, monotonous marketing methods in previous years led to the slow development of Jiejie. JJ Jie began to define himself as a tool system problem solving expert, using his own R&D advantages to provide customers with systematic solutions and find their own future development support points, which is worthy of recognition.
Rui Qi want to continue listing storms: Chinese power tools, local brands so far no one dare to stand up and say that he is the first brand, Rui Qi objectively have the advantage of becoming the first local brand. The Wu family hopes to become a leader in the field of power tools through the market, and this desire is extremely strong. However, it has not yet been listed, but it has brought a lot of gossip, which will certainly bring a lot of public relations issues to Rui Qi. If Ruiqi is successfully listed, it will soon open up the gap with other domestic brands and move toward the high end.
Stanley Capital operates and builds aircraft carrier with Black & Decker: As a model of foreign tool brands operating successfully in China, Stanley unexpectedly merged with the world-class brand of power tool, Black & Decker. This capital operation brought endless imagination to the world's tool industry. The advantages of consolidation are self-evident, and the advantages of product lines and channels are obvious. Stanley's measures to invest in building factories in China and to enter the auto industry are bright. Stanley and Starda's game, Stanley has begun to occupy some of the advantages.
All of the above listed companies are more powerful and they are all seeking breakthroughs. Among them, the listing of superstars is particularly eye-catching, because they directly go through the transition to the foreign trade model and can be described as gorgeous. The development of China's hardware and tools enterprises must have a big move to be clear. Otherwise, the series of problems brought about by the inconsistency of differences will delay the upgrading of the industry. The appearance of giants is inevitable, and it is in line with the laws of the market economy and the characteristics of industrial development. In 2011, we can already see some of the clues. We must wait to see the outcome. The pattern of China’s tool competition within five years will surely be clear. We will wait and see.
Jinbaocheng Steel Pipe Manufacturing Co., Ltd , http://www.lc-steelpipes.com